Business Impressions are a valuable metric that helps you understand how often your business’s brand is displayed to potential customers within the Twism ecosystem. This metric tracks the visibility of your business, providing insights into your brand’s reach and overall awareness among Twism users.
Please note that Business Impressions started being tracked on Twism from June 28, 2024. Any data before this date is not included in your impressions metrics.
You can use Business Impressions data to:
- Assess Brand Visibility: Monitor your impressions to see how well Twism users are noticing your business.
- Inform Marketing Strategies: Use impression data to gauge the effectiveness of your marketing efforts and adjust your strategies to enhance visibility.
- Track Progress: Compare your Business Impressions over time to understand the impact of your brand-building activities.
What is a Business Impression? Why are they important?
A Business Impression is recorded each time your business’s brand, including your business name or logo, is displayed to a Twism user.
Business Impressions are crucial for measuring your brand’s visibility within the Twism ecosystem. A higher number of impressions suggests that your business is frequently viewed by potential customers, which can lead to greater brand recognition and engagement.
How to view your Business Impressions
Business Impressions can be found in different sections of your Twism dashboard, including the Overview menu within Business Metrics.
Comments
0 comments
Article is closed for comments.