Offer Coins are Twism’s alternative to conventional offers. They can be used for one-time redemptions of promotions, special deals, limited-time offers, and birthday gifts.
Note: Offer Coins are currently only available for users based in the United States.
Set up
Offer Coins can be accessed within your Twism dashboard by clicking Promote My Business > Offer Coins. Within this tab, you will find three different types of offers:
- Storewide Deals
- Specific Product or Service
- Birthday Offer
Note: After set up, you will NOT be able to edit the settings of Offer Coins but you will be able to archive them and create new offers at any time.
Storewide Deals
To set up a Storewide Deal, follow these steps:
- Click Create new Offer Coin, select Storewide Deals, then click Continue
- Enter a title and upload a relevant image
- Enter an offer coin tag that will grab the attention of your customers
- Select the form in which the offer will be available to redeem: online, in-store, or both. (If online or both, enter a valid code)
- Choose a total customer limit (optional)
- Set a deadline for when this offer will expire (optional)
- Select a coin limit per customer. This restricts the number of times each customer can redeem this Offer Coin. (optional)
- Add extra details or a special note to inform customers about the specifics and limitations of this offer (optional)
The preview of your offer will be shown on the right side of the screen. By clicking on Your customer’s view, a new tab will open to show you what your offer will look like in the Twism mobile app.
To launch your campaign, click Create Offer Coin.
You will now have the opportunity to share this offer to your audience via social media, email, or any other method.
Specific Product or Service
To set up an Offer Coin for a specific product or service, follow these steps:
- Click Create new Offer Coin, select Specific Product/Service, then click Continue
- Enter a title and upload a relevant image
- Enter the original price of the product or service and the amount to be discounted
- Select the form in which the offer will be available to redeem: online, in-store, or both. (If online or both, enter a valid code)
- Choose a total customer limit (optional)
- Set a deadline for when this offer will expire (optional)
- Select a coin limit per customer. This restricts the number of times each customer can redeem this Offer Coin. (optional)
- Add extra details or a special note to inform customers about the specifics and limitations of this offer. (optional)
The preview of your offer will be shown on the right side of the screen. By clicking on Your customer’s view, a new tab will open to show you what your offer will look like in the Twism mobile app.
To publish your campaign, click Create Offer Coin.
You will now have the opportunity to share this offer with your audience via social media, email, or any other method.
Birthday Offers
Note: At this time, Birthday Offers are only available for businesses that operate in-store and only one Birthday Offer can remain active at any given time.
To create a birthday Offer Coin, follow these steps:
- Click Create new Offer Coin, select Birthday Offer, then click Continue
- Enter a title and upload a relevant image
The rules and regulations are automatically added to every Birthday Offer. The fine print will explain the following limitations:
- The offer will be valid 3 days before and 3 days after each customer’s birthday
- There is a limit of one offer per customer
- The customer must show their ID when redeeming
- This offer cannot be combined with other offers
You are also welcome to include additional details or a special note within your offer.
The preview of your offer will be shown on the right side of the screen. By clicking on Your customer’s view, a new tab will open to show you what your offer will look like in the Twism mobile app.
To publish your campaign, click Create Offer Coin.
Twism automatically sends Birthday Offers to all customers in your area that are signed up with Twism 14 days before their birthday.
Performance Tracking
On the Offer Coins page you will find detailed information about all the offers you have created. You will be able to search for a specific offer by title as well as filter by type, active status and date of publishing.
Additional details can be found by clicking on the offer in the list. Here you will find metrics on how many times the offer was opened, saved, and redeemed by a customer.
You can also track the performance of your Offer Coins by going to Performance > Activity, viewing the graph called Your campaigns and filtering by Offer Coins.
Customer Perspective
Offer Coins will be promoted to customers via the Twism mobile app’s Explore tab. However, Offers Coins can be redeemed either in-store using the mobile app or online by accessing the corresponding code via the mobile app to apply at checkout.
For more insight on how this works, view Redeeming Offer Coins.
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