My Programs

Article author
Ben C.
  • Updated

The My Programs page is your central hub for creating, managing, and tracking all campaigns you’ve built with Twism.

From this page, you can:

  • Quickly deactivate unwanted programs
  • Search by program name
  • Filter campaigns by goal for easier navigation

Program Goals

Each Twism program is designed with a specific goal and objective in mind. You can choose from the following three types:

  • Acquisition – Attract new customers with exciting promotions that encourage first-time visits.
  • Retention – Motivate repeat visits and increase customer lifetime value through ongoing incentives.
  • Stored Value – Generate upfront revenue by allowing customers to top up their wallets or purchase digital gift cards for themselves or others.

Creating a New Program

To create a new program:

  1. Click Create in the top right corner of the page.
  2. Select your desired goal type — Acquisition, Retention, or Stored Value.
  3. Choose to either start from scratch with a custom setup or use one of our ready-made templates.
  4. Follow the guided steps for your selected program type.

Learn More

For detailed instructions on each program type, visit the following articles:

  • Offers
  • Loyalty
  • Welcome Coins
  • Gift Cards

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